Looking to improve your child’s maths score? This new toy is proven to increase maths skills
Summer holidays are meant for freedom; long days, muddy knees, and a break from the school routine. But for many parents, the season also brings learning concerns, like how such an extended break from school can impact learning progress, with the core subjects like Maths being high on the list of priorities.
Lovevery, the early childhood brand trusted by more than a million families worldwide, thinks it has the answer and it doesn't involve a single screen.
The company has just launched The Maths Skill Set, a hands-on, screen-free learning programme designed to build real number sense in young children through play rather than worksheets or apps. It's the follow-up to Lovevery's Reading Skill Set, and it arrives at a moment when maths confidence is under real pressure. According to the Department for Education's national curriculum assessments, roughly 1 in 4 children in England starts secondary school below the expected level in maths - a gap that research shows often takes root long before children ever sit a school exam.
"Parents know maths matters, but it can be a struggle to support it at home," says Jessica Rolph, Lovevery Cofounder and CEO. "As children advance in school, maths gets progressively more difficult. The teaching accelerates, concepts start stacking, and if a child doesn't have a solid foundation, they often can't keep up."
That foundation, Rolph argues, isn't built through drills or digital games. "It happens by making hands-on learning fun, so children want to keep coming back to it. That's exactly what sets this programme apart."
Play That Actually Works
The numbers back it up. In a six-week, at-home study, 93% of children improved their maths scores after just 20 minutes of play a day. Parents noticed the shift too: 100% said their child was more enthusiastic and motivated about maths, and 96% felt more confident supporting maths learning at home - no teaching background required.
For a summer stretch that often means idle afternoons and restless kids, 20 minutes of engaged, screen-free play is a manageable ask with an outsized payoff.
Real Maths, Not Just Numbers on a Page
The programme is built around three ideas. First, learning stays sensory and screen-free: children touch, stack, sort, and build their way to number sense in ways no app or worksheet can replicate. Second, maths gets tied to real life. Kids tell time on an actual analog watch, measure objects, sort data, and even tally up a pretend restaurant bill - picking up early financial concepts like saving and spending along the way.
Third, and perhaps most important for the summer months, the programme is designed to protect confidence. Concepts are introduced through games and storybooks rather than pressure-filled drills, starting with counting and early addition and subtraction before building toward place value, money, and early multiplication and division. When maths feels playful rather than hard, children stay curious instead of shutting down.
Each set includes 7 to 9 skill-based games, activities, and storybooks, plus a parent Play Guide and free access to expert content through the Lovevery App - giving parents the background and confidence to guide play without needing to "teach."
A Brand Built on Play
Since 2017, Lovevery has served over a million families, surpassing $1 billion in lifetime sales in 2025 and tripling its retail presence along the way.
"Lovevery has continued to grow alongside families with programmes and resources that make parenting easier and learning fun," says Roderick Morris, Lovevery Cofounder and President. "Parents trust Lovevery as a resource throughout the most important stages of their child's development."
With summer on the horizon and screens often filling the gap, The Maths Skill Set offers parents a different option: a few minutes of hands-on play a day that builds a foundation kids can carry straight back into the classroom.
The Maths Skill Set is available now at lovevery.co.uk.